At an average of 5.1% between 2003 and 2012, Turkey has experienced one of the world’s highest growth rates over the past decade. This was accompanied by drops in joblessness and poverty, as well as gains in school enrolment, home ownership and life expectancy.
Articles & Analysis | Pushing for transparency: Structural developments and audience monitoring systems are changing the face of the sector from The Report: Morocco 2013
Despite going through a tough period due to regional instability and financial turmoil in several Western economies, Morocco remains one of the main advertising markets in the Maghreb in terms of its size and dynamism. Television is still the most important of traditional media vehicles, and local established channels are seeing increased...
Articles & Analysis | Hot off the press: Online ventures gain ground as Arabic newspapers show resilience in the print segment from The Report: Morocco 2013
With a surge of independent newspapers, Morocco’s media landscape is gaining diversity as it tries to adapt its dispersed market to the growing weight of online news content. Internet-based products are becoming more relevant, as new daily and weekly Arabic print newspapers compete for advertising spend with francophone titles. The new radio...
Located in the westernmost region of North Africa, Morocco has an impressively diversified economy and in recent years has benefited from steady growth. The country has strong trade links with the EU and has a young population – with the median age of its roughly 32m people at 27.3 years – which in turn provides the country with a large supply of available and comparatively skilled labour.
Chapter | Media & Advertising from The Report: Morocco 2013
Articles & Analysis | Tastes and platforms: A young and savvy population is changing consumption patterns from The Report: Indonesia 2013
A few basic statistics about Indonesia’s economy and demographics speak volumes about the main trends in the country’s media and advertising sector. Economic growth, for example, averaged 5.5% per year between 2002 and 2011, and is accelerating, hitting 6.5% in 2011. A strong middle class has begun to emerge, with a GDP per capita of $3495 in 2011,...