• Retail

    Western-style shopping malls are increasingly popular in emerging markets. OBG’s retail sector analysis looks at local demand, shopping habits, opportunities for development in smaller cities, consumer spending power and brand awareness.
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The accession of King Salman bin Abdulaziz Al Saud in January 2015 was the start of a new chapter for the Kingdom, and with the fall in global oil prices and continued regional turbulence there are undoubtedly challenges to be met. However, domestic stability, combined with the government’s commitment to major development projects and sustained focus on economic diversification, indicate a positive overall outlook for the country moving forward. 

Rising incomes, an expanding economy and changing consumer patterns are attracting a growing number of international brands to Myanmar. By fuelling competition amongst existing players, their presence is expected to trigger an improvement in the range and quality of products and services on offer.

 

What is the potential for mass distribution?

 

Although it continues to be dominated by informal trade and business, the Moroccan retail sector has been in continual evolution over the past couple of years, with the ongoing influx of foreign brands and franchises coinciding with public and private investment in dedicated retail spaces.

Chapter | Retail from The Report: Morocco 2015

The Rawaj Vision 2020 development plan devised by the Ministry of Trade, Industry and New Technologies aims to grow the retail sector’s contribution to GDP from 11% to 15% and generate 450,000 new jobs. As consumer confidence returns to the economy, new mall developments have sprung up, alongside an influx of foreign brands and franchises into the country. Although it continues to be dominated...

Benefitting from strong ties to both Europe and the Arab world, Morocco has the right ingredients for future growth: low inflation, political stability, an industrial base and a favourable climate. With the outlook improving for Morocco’s trade partners and the lower price of oil – of which the country is a net importer – most observers expect growth to be even stronger in 2015, with estimates ranging from 4.4% to 5.0%.

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