Media & Advertising

Displaying 31 - 36 of 115

With many of the region’s top agencies, publications, broadcasters, online outfits, and film and TV production companies based in the emirate, Dubai has a reputation as a lynchpin of the Arab and Middle Eastern media and advertising industry. Increasingly international in outlook and reach, the sector also benefits from a sophisticated local market, familiar with the...

With a population of nearly 88m, Egypt’s media industry serves the largest domestic market in MENA. And from its central base in the region, the industry is able to extend far beyond the country’s borders to tap into a broader base of more than 300m readers, viewers and listeners across the Arabic-speaking world with its books, magazines, films, radio and television...

With a population of more than 80m people and strong levels of household spending in the upper two quintiles of the income spectrum, Egypt has a vast consumer market. Given its wide range of competitive industries – including fast-moving consumer goods (FMCG), financial services and telecoms – provided by both multinational and established local brands, the country’s...

 

The regulatory environment for telecommunications has become increasingly stringent over recent years, as authorities increase their efforts to create a more levelled competitive landscape. As mobile telecommunications services also expand rapidly, issues relating to pricing, competition and quality have become centrally linked to economic...

 

The rapid expansion of internet connections in Colombia, combined with the growing demand for multi-platform communication strategies, is strengthening online media outlets in the country. Much of it has been driven by the explosion in the use of social media, especially among the country’s youth. However, the online media sector is also being...

 

As operators strive to enhance their offers in a growing array of services, the telecommunications market is going through intense growth. Investing heavily on infrastructure deployment to improve service quality, government bodies and private operators are pushing for the development of the sector. Increasing convergence of telecommunications...

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