This chapter includes the following articles.
Media
![Qatar Media Qatar Media](https://drupal.oxfordbusinessgroup.com/sites/default/files/styles/chapter_header__710x233_/public/chapter_headers/media2.png?itok=iZK7pLkW&c=4ba2fc8a43958c12820d24e683c27c85)
Qatar has cultivated significant soft power over the last decade by hosting international events, stepping up to play a role in diplomatic mediation and developing itself into a regional and global media hub. In the mid-1990s the authorities took ambitious steps in establishing the news network Al Jazeera, which has gone on to become a highly regarded cornerstone of international broadcasting. Building on this success, the media sector has developed into a vibrant industry, evolving along with the global media landscape. Indeed, the push in recent years for the production of local, original, multi-platform content, including films, commercials, TV programmes and videos for the web, has fed into the state’s wider economic diversification goals of building up the knowledge-based sectors considered crucial to future sustainable growth.
This chapter contains an interview with Fatma Al Remaihi, CEO, Doha Film Institute.