Media & Advertising

Although sporadic conflict over the past 15 years has complicated development efforts in Côte d’Ivoire’s media sector, more recently new opportunities for growth in each form of media have emerged. The print media faces serious financial constraints, yet the return to relative stability is set to enable vendors to sell publications to areas previously isolated by fighting, while the expected liberalisation of the state-dominated television sector will stimulate competition and growth in the audio-visual segment. Unexploited niche areas within print and audio-visual media will also likely offer opportunities for new entrants into the market.