With a long-established track record as the continent’s largest financial platform and one of the world’s biggest mining producers, South Africa has significant economic clout in the region.
South Africa Media & Advertising
Displaying 13 - 18 of 21
Change is afoot in the South African media industry, with two major acquisitions under way, and players increasingly looking to digital platforms. The country has one of the largest and freest media markets on the continent, but as in numerous other economies, print outlets have had to deal with slowing circulation and a rapidly changing online landscape.
Articles & Analysis | Tuned in: More competition, greater entertainment in the pay-TV segment from The Report: South Africa 2012
Pay-TV in South Africa continues to enjoy substantial growth. MultiChoice, a subsidiary of Africa’s largest media company, Naspers, dominates the market. While several other television operators were awarded licences, only On Digital Media’s (ODM) TopTV is currently operational, and with limited audience share. On the other hand, DS tv, MultiChoice’...
Articles & Analysis | Spreading the word: New methods, roles and targets from The Report: South Africa 2012
A mature and dynamic advertising sector known for its creativity and innovation thrives in South Africa. The world’s leading agencies are present either directly or in association with South African firms, and the industry benefits from investors’ rising interest in emerging markets. The media monitoring and market research segment is also well-...
Interviews & Viewpoints | OBG talks to Nic Dawes, Editor-in-Chief, Mail & Guardian from The Report: South Africa 2012
Articles & Analysis | Pressing on: A new era for print and digital media from The Report: South Africa 2012
Far ahead of its continental neighbours, South African media is vibrant, developed, and thriving industry. This means, among other things, that it also shares many of the challenges currently experienced by media outlets around the world. Print is in decline, and publications are working hard to eke out new strategies. At the same time, television...