In recent years Nigeria has earned a reputation as one of the fastest growing media markets in Africa. Over the past few decades the nation’s large population – currently estimated at around 170m, according to the World Bank – and rapidly expanding middle class have driven demand for new newspapers, magazines, radio and television programmes, music, film and, more...
Nigeria Media & Advertising
Displaying 13 - 18 of 31
Articles & Analysis | Technology set to transform the media and advertising industries in Nigeria from The Report: Nigeria 2015
Articles & Analysis | Nigeria switching from analogue to digital broadcasting in television and radio from The Report: Nigeria 2015
In recent years Nigeria’s National Broadcasting Commission (NBC) and Nigerian Communications Commission (NCC) have worked to implement digital television broadcasting in Nigeria. This effort began in 2006, when the government announced a plan to digitise the nation’s analogue television broadcast signal by June 2015, in line with a global deadline established by the...
Chapter | Media & Entertainment from The Report: Nigeria 2015
In recent years Nigeria has earned a reputation as one of the fastest-growing media markets in Africa. Over the past few decades the nation’s large population – currently estimated at around 170m, according to the World Bank – and rapidly expanding middle class have driven demand for new newspapers, magazines, radio and television programmes, music, film and, more recently, digital media of...
Fresh from a rebasing exercise in April 2014 that boosted 2013 GDP by 89% to $509.97bn, Nigeria now ranks not only as Africa’s most populous country, but also as its largest economy. It has long played an outsized regional role, making up 76% of West Africa’s GDP and around 60% of its population.
The contributions of Nigeria’s film industry, the second-largest in the world in terms of number of films produced, to the national economy have become clearer after the rebasing of the country’s GDP last year.
Articles & Analysis | Switched on: New technology has created novel challenges and opportunities from The Report: Nigeria 2013
Over the past few decades Nigeria’s media and entertainment industry has developed into one of the largest and liveliest in Africa. The most popular formats, which include radio, television and print media, are an important part of daily life for most of the country’s 168.8m residents. The Nigerian film industry – nicknamed “Nollywood” – is one of...