• Tourism

    Tourism is a fast-growing sector in many emerging markets. OBG analyses the latest statistics on visitors and spending, highlighting investment opportunities. Our research covers hotel developments, government incentives, demand for leisure facilities and the MICE segment.
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How did the meetings, incentives, conventions and exhibitions (MICE) segment perform over 2015 and what are expectations for growth?

 

How has the strong recovery of Thailand’s tourism industry impacted the hospitality segment?

 

Endless white sandy beaches, inexpensive accommodation, tasty cuisine, exotic jungle treks and friendly locals have all propelled Thailand to its reputation as a quintessential tropical tourism destination, not only within the region but across the globe. Long a can’t-miss destination for Western backpackers and now an increasingly popular...

 

Business travel remains an often-overlooked market compared to the more marketable leisure travel segment, despite it packing greater dollar per day spending rates compared to other tourism subsectors. Business travel spending accounted for 23.4% of the travel and tourism industry’s contribution to GDP in 2015, which was valued cumulatively at...

Chapter | Tourism from The Report: Thailand 2016

Endless white sandy beaches, inexpensive accommodation, tasty cuisine, exotic jungle treks and friendly locals have all propelled Thailand to its reputation as a quintessential tropical tourism destination, not only within the region but across the globe. Marketing campaigns headed by the Thai government and private sector have helped cement the industy’s position as the fourth-biggest...

The second-largest economy in ASEAN after Indonesia, Thailand has developed a positive international reputation on the back of its pro-investment policies and well-developed infrastructure, standing as one of the most liberalised and business-friendly markets in the region.

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