• Tourism

    Tourism is a fast-growing sector in many emerging markets. OBG analyses the latest statistics on visitors and spending, highlighting investment opportunities. Our research covers hotel developments, government incentives, demand for leisure facilities and the MICE segment.
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What economic contribution do you expect tourism to play in the Kingdom’s future, and what employment opportunities do you envisage?

 

The rise of online booking platforms has had a major impact on the global travel and tourism industry as use of traditional travel agencies has given way to purchases made through online providers, or online travel agencies (OTAs). Although take-up of internet booking in the MENA region was initially slower than in other, more developed...

 

How is the introduction of the “After Umrah” programme likely to impact the contributions of tourism to the Kingdom’s economy?

 

With the holy cities of Makkah and Medina attracting millions of pilgrims every year, the bulk of Saudi Arabia’s tourist industry remains concentrated in these two areas. The seasonal nature of many pilgrim visits has historically presented a challenge to the country’s tourism authorities, and as a result, recent years have witnessed various...

 

The National Transformation Programme (NTP), a key component of Vision 2030, details support for a series of initiatives and programmes developed by the Saudi Commission for Tourism and National Heritage (SCTH) that aim to position the wider, non-religious tourism segment as a key generator of non-oil based growth. It hopes to achieve this by...

Chapter | Tourism from The Report: Saudi Arabia 2016

With the holy cities of Makkah and Medina attracting millions of pilgrims every year, the bulk of Saudi Arabia’s tourism industry remains concentrated in these two areas. The seasonal nature of many pilgrim visits has historically presented a challenge to the country’s tourism authorities, and as a result various plans and initiatives have been designed in recent years to drive tourism...

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