• Retail

    Western-style shopping malls are increasingly popular in emerging markets. OBG’s retail sector analysis looks at local demand, shopping habits, opportunities for development in smaller cities, consumer spending power and brand awareness.
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Increasingly a mainstay of the manufacturing and retail industries, Kenya’s fast-moving consumer goods (FMCG) have shown considerable expansion in recent years, buoyed by a rising middle class, significant opportunities for regional expansion and local brand loyalty.

 

The retail sector in Kenya is benefitting from rising middle-class purchasing power, robust macroeconomic growth and a surge of investment in high-end formal retail space, with a host of foreign retailers, brands and producers entering the market. Although well-entrenched local players remain dominant in the supermarket segment, the entrance...

 

What sort of regulatory reforms might help Kenya stimulate investment in manufacturing?

 

Under the auspices of the overarching Vision 2030 economic development plan, industrialisation remains a top priority for the Kenyan government, with the sector recording steady growth in 2015 against a backdrop of falling energy and input prices, lending an optimistic outlook for 2017 and beyond. The food and beverage segment continues to...

 

How would you characterise Kenya’s progress in reaching its targets outlined in Vision 2030?

Chapter | Industry & Retail from The Report: Kenya 2017

Under the auspices of the overarching Vision 2030 economic development plan, industrialisation remains a top priority for the Kenyan government, with the sector recording steady growth in 2015 against a backdrop of falling energy and input prices, lending an optimistic outlook for 2017 and beyond. Industrial stakeholders continue to face hurdles, however, and manufacturing’s contribution to...

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