Following a period of minimal activity due to political unrest, Côte d’Ivoire’s tourism sector is now showing signs of recovery. According to the World Travel & Tourism Council (WTTC), in 2012, the travel and tourism industry directly contributed CFA285.4bn (€428.1m), or 2.4% to GDP, with the figure set to rise by 3.6% to CFA295.6bn (€443.4m) in...
In 2012, a new programme was launched to reposition the tourism industry as an engine of economic growth. Consisting of five axes of development, the state pledged CFA3.22bn (€4.8m) in 2012 and CFA1.1bn (€1.65m) in 2013 to fund the programme’s priorities, which aim to attract 500,000 tourists annually by 2015 and create jobs to integrate women and...
With core source markets in Europe experiencing weak growth, tourism figures remain fragile. Domestic tourism, which accounts for 72.4% of total trips or visits, could be a boon to the sector given global circumstances, but this segment has also been stifled to some extent in recent times. Indeed, a struggling local economy and...
Some momentous sporting occasions have come to pass in South Africa in the post-apartheid era, such as the Rugby World Cup won by its hosts in 1995. However, no previous events have been as momentous for the country’s tourism industry as the 2010 FIFA World Cup, a spectacle that attracted over 300,000 visitors directly for the...
As South Africa’s visitor numbers pick up, revenues are returning to a tourism industry that suffered a post-World Cup dip compounded by the effects of a tough global environment. Tourism performance, particularly in the higher-value segment of the market, remains somewhat muted – however, as traditional target markets continue...
While social and political instability have inhibited Colombia’s development in the past, aggressive policies over the last decade have made significant strides towards improving both the economy and security. Communicating this change to the global community has been challenging but so far successful.
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