In 2022 Qatar will be the first Arab country to host the FIFA World Cup, giving it the opportunity to demonstrate that the region can lead in the international sporting scene. Those involved in the preparation for the event are using it as a chance to leverage the competition for future tourism revenue, given that tournament will be shown on televisions around the world and in...
Travel and tourism was one of the hardest-hit sectors globally in 2020 and early 2021 as the Covid-19 pandemic swept around the world, and the situation in Qatar was no different. However, reflecting the gains made in the tourism industry in the years leading up to the health crisis, the opening months of 2020 saw a strong performance in terms of arrivals – so much so that...
The global tourism industry faces numerous challenges when it comes to decarbonisation, as highlighted by a November 2021 report from the World Travel & Tourism Council (WTTC), in collaboration with the UN Environment Programme and multinational consulting firm Accenture. In the years prior to the pandemic the sector thrived, recording its 10th consecutive year of growth...
Tourism is an important driver of economic growth in Ghana, as the third-largest GDP contributor and recipient of increasing levels of foreign investment each year. The Year of Return campaign for 2019, appealing to the diaspora population, was a success and is seen as a blueprint for future tourism marketing campaigns to build upon the...
Tourism in Ghana – as was the case in the rest of the world – was negatively affected by the Covid-19 pandemic, which led to widespread health restrictions and limited the ability of people to move across borders for business or leisure travel. Globally, the number of international tourist arrivals decreased by 74% in 2020 compared to 2019...
Amid international travel restrictions, social-distancing protocols and prohibitions on mass gatherings in response to the Covid-19 pandemic, the world’s meetings, incentives, conferences and exhibitions (MICE) segment has been forced to adapt, with some events shifting online and others being deferred. Before the outbreak of the virus, MICE presented a promising growth avenue...
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