Low consumer confidence coupled with inflation and compromised purchasing power on the back of a weak dinar have characterised Tunisia’s retail sector in recent years. Nonetheless, distribution networks continue to improve and expand, while the presence of global brands and franchises is on the rise.
Textiles were once the crown jewel of Tunisia’s industrial environment, representing 50% of employment and earnings. However, increased competition from abroad and domestic instability following the 2011 revolution saw 400 companies close down and 40,000 jobs lost since 2007. Given the industry’s record of job creation outside the capital and...
The global economy is entering the Fourth Industrial Revolution (4IR), or Industry 4.0, based on the application of new digital and automated technologies in production processes and service delivery. These changes are bringing emerging markets improved productivity, as well as risks – namely, reshoring and the displacement of human labour by...
While e-commerce has become well established in more developed markets, the segment has been slower to take off in emerging economies. Online purchasing has been held down in these markets by financing, purchasing and logistics challenges. Nevertheless, online sales are growing rapidly in many developing countries in spite of these obstacles....
Since gaining independence in the 1950s, Tunisia has focused on developing and expanding its industrial base. Traditionally dominated by textiles, the industrial sector is increasingly attracting investment in higher-value segments such as pharmaceuticals, electronics, automotive and aeronautics as a result of a highly skilled and educated...
Given its proximity to Europe, Tunisia is at the heart of the Euro-Mediterranean logistics chain, a position it has leveraged to create a thriving electronics industry. Benefitting from a highly qualified, skilled and cost-competitive workforce, Tunisia has succeeded in attracting a large number of electronics companies to its shores, becoming...
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