The end of 2013 saw the Thai broadcasting authorities finally begin the licence bidding process for some 48 new digital TV channels – a move that may transform the current landscape of the media, advertising and creative industry. The move is being implemented by the National Broadcasting and Telecommunications Council (NBTC), which has been...
Few issues are more controversial in Thai agriculture these days than the question of government schemes to support – or not support – prices. Indeed, this issue sent rubber farmers onto the streets in the autumn of 2013 to demand more government support, while in that year and 2014, other street protestors demanded less government aid when it...
These are exciting times for Thailand’s media sector, as a long-awaited switch to digital TV and expansion of the numbers of TV channels is taking place, bringing with it greater openness and competition within the nation’s leading media platform. Meanwhile, Thailand continues to develop its production side, with demand for content likely to...
Underlying a country’s advertising expenditure (adex) is usually the wider picture of macroeconomic growth, with Thailand no exception to this rule. Thus, during recent years of GDP expansion, rising incomes translated into greater expenditure. According to Maybank Kim Eng, advertising spend demonstrated a compound annual growth rate of 6.2%...
Showing steady and continuous growth in output and value added since the early 1960s, Thailand’s agriculture and plantations sector has been a major contributor to national income and the fight against rural poverty. With its products renowned throughout the world, particularly its rice, Thailand has also been an important international granary...
As Thailand's natural gas runs low and as oil imports increase, the country is aggressively promoting new sources of energy and encouraging the increased use of alternative fuels. Furthermore, over time, Thailand’s alternative energy goals have become more ambitious. The Renewable Energy Development Plan (REDP), released in 2009, called for 20%...
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