Thailand Tourism

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Countries and regions across the world have long understood the potential of the MICE segment as a vehicle to drive high-value tourism and economic development. In recent decades this has led to significant investment, with nations working to position themselves as centres for the industry, both regionally and globally, aided by greater air...

 

While Thailand has developed a reputation as a budget-friendly destination, offering affordable accommodation and leisure attractions, tourism authorities appear keen to attract a new breed of high-end clientele. In recent years, several local initiatives and global campaigns aimed at promoting luxury tourism have formed a strategic focus for...

In its April 2018 Economic Monitor for Thailand, the World Bank reported that GDP growth accelerated to 3.9% in 2017, from 0.91% in 2014, 2.94% in 2015 and 3.23% in 2016. This was the fastest expansion since the 7.24% recorded in 2012, and was driven by strong global growth, increased export revenue and a modest recovery in private consumption.

What are the main strategies for growth in the luxury tourism segment? 

 

China is essential to the tourism sector in Thailand, as the country provides the most visitors and the highest growth rates in terms of tourist numbers.

 

Success has come at a price for Thailand’s tourism industry. With total visitor numbers increasing very rapidly and for many years, infrastructure is under strain. According to the World Bank, bottlenecks are starting to develop in places such as Bangkok, Chiang Mai and Phuket. The situation at the country’s airports is particularly...

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