Sri Lanka

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Which tourism segments should Sri Lanka target to increase growth, and what marketing techniques should be employed in this effort ?

 

An up-and-coming middle class with disposable income and a preference for spending over saving, in addition to a strong economy with mounting tourism receipts and few restrictions on foreign investment, make Sri Lanka a favourable destination for retail investors of all stripes. Nevertheless, the sector does face some near-term barriers to...

 

Across the island, a wide-ranging infrastructure development campaign is unrolling to expand Sri Lanka’s production capacity, efficiency and productivity, with the added aim of reducing regional disparity. Building and infrastructure projects are expected to strengthen the country’s economy, with the ultimate aim of achieving high-income,...

 

Emerging Asian markets have had a significant impact on the growth of the fast-moving consumer goods (FMCG) segment. The region’s FMCG consumers pack a powerful punch: around a third of Nestlé and Procter & Gamble’s global sales growth between 2008 and 2014 came from emerging Asia, according to Euromonitor data. Indeed, for both large...

 

How can mechanisation enhance plantation productivity without disrupting the traditional labour-intensive markets?

 

What strategies are in place to advance Sri Lanka’s retail market against regional competitors?

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