Blessed with scenic wadis (valleys), natural caves, islands, beaches and mountain ranges, and known for its ancient culture and hospitality, Oman has a lot to offer tourists. Its expanding economy and reputation for stability also draws visitors for meetings, incentives, conferences and exhibitions (MICE) from the region and beyond. The...
Aided by easier and cheaper travel, global tourism has experienced two decades of almost uninterrupted growth. According to the World Bank, the number of international departures more than doubled between 1997 and 2017, from 687m to 1.57bn per annum. With the global middle class estimated by the US-based think tank Brookings Institution to be...
Niche tourism is a key feature of the National Tourism Strategy 2040 (NTS) created by the Ministry of Tourism (MoT) and the National Programme for Economic Diversification (Tanfeedh), the two initiatives that have guided the sector since 2016. Examples of niche segments include sports – sailing, fishing and adventure sports – as well as...
With Oman experiencing sustained growth in tourism arrivals, recent years have seen the concurrent expansion of lodging options. Indeed, between 2013 and 2017 the number of hotels increased by 35%, according to the National Centre for Statistics and Information (NCSI). Alternative accommodation – such as aparthotels and short-term holiday lets...
While recent years have seen steady growth in arrival numbers from Europe, Asia, North America and Oceania, Oman’s principle source market remains much closer to home. According to a report released in February 2018 by Colliers International, the Middle East has historically provided over half of arrivals to the sultanate, accounting for 58%...
Countries and regions across the world have long understood the potential of the MICE segment as a vehicle to drive high-value tourism and economic development. In recent decades this has led to significant investment, with nations working to position themselves as centres for the industry, both regionally and globally, aided by greater air...
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