Kenya

Kenya’s cut flower segment is growing steadily on the back of strong exports, with new market prospects opening further opportunities, though the sector must contend with challenges that make it especially vulnerable to adverse weather.

Kenya is increasing investment in transport infrastructure, both through direct budgetary allocations and by partnering with the private sector, as part of efforts to improve connectivity and strengthen the country’s logistics network.

Kenya has taken a step towards becoming an energy exporter following the launch of a pilot project aiming to capitalise on the country’s oil resources, with further efforts under way to prepare for full production.

Increased investments in processing capacity and a push to diversify produce are boosting growth in Kenya’s agri-business industry.

The popularity of mobile money in Kenya has continued to expand against traditional payment methods. However, the fragmentation of the digital transaction market could see cash remain the preferred option for many people.