Kenya

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Increasing urbanisation and rising levels of disposable income should fuel growth in Kenya’s retail sector in 2016 and beyond, as demand for quality outlets and a broader range of shopping options drives the construction of floor space. 

The Kenyan economy performed comparatively strongly in 2015, even in the face of global economic headwinds, such as slow growth in Europe, and domestic hurdles, including weaker tourism receipts and a depreciating currency.

After seven years of negotiation, the signing of the Tripartite Free Trade Agreement (TFTA) in June is being heralded by many in Kenya as a turning point in regional integration. 

The government of Kenya is looking to capitalise on high mobile penetration to expand financial inclusion, with plans to offer a new infrastructure bond exclusively via mobile phones, marking the first sale of its kind in the world. 

The introduction of new products and tools aimed at boosting liquidity may help Kenya support growth of its capital markets during a period of broader emerging market volatility. 

Announced in June and effective from July, a KSh2.1trn ($20.5bn) budget marks Kenya’s largest to date, with planned expenditure up by about 18% on funds allocated in the previous fiscal year. 

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