Ghana

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In line with similar efforts elsewhere in the world, Ghana has targeted the promotion of domestic Made-in-Ghana brands and is attempting to change the behaviour of Ghanaians towards locally produced goods. Beyond simply promoting domestic industry and culture in general, the push is aimed at creating jobs and reviving struggling sectors such...

 

The textile industry in Ghana was once a leading player in the country’s industrial sector, employing about 30,000 workers. That number is now closer to 3000 and dropping steadily. The decline is largely due to competition from cheap imports, predominantly from Asia, which is making it difficult for Ghanaian textile producers to prosper in the...

 

While Ghana boasts a wide array of long-term advantages for industrial producers, including access to a 300m-person regional market, raw material inputs ranging from metals to cocoa, and competitive labour costs, 2014 was nonetheless particularly challenging for the country’s industrial and manufacturing sector, in large part due to a...

 

Although formal retail operations have continued to expand in recent years, driven in part by Ghana’s emerging middle class, the sector is still dominated by traditional and informal open-air markets, which continue to make up around twothirds of total sales, according to global management consultancy A.T. Kearney.

 

In recent years multinational fast-moving consumer goods (FMCG) companies have been turning their attention to the expanding consumer markets in Africa, with beverage companies often in the vanguard. This is certainly visible in Ghana, where research firm BMI forecasts that total household spending will reach $8bn in 2015, with a compound...

 

Mobile money is a growing segment in Ghana, having been launched in 2009, later than in some African countries. Transactions worth a total of GHC11.6bn ($3.22bn) were made in 2014, up from GHC2.4bn ($666m) in 2013, according to Bank of Ghana (BoG) statistics. The number of transactions soared from 36.8m in 2013 to 106.4m in 2014, while the...

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