Egypt

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As the economy recovers and consumer confidence picks up, so does advertising expenditure. However, it is also an industry undergoing a transformation. Spurred on by the revolution, the high-income young demographic in the country is beginning to consume media in new ways, migrating online and towards social networks. As such, advertisers are...

 

Following a series of new laws that were issued in recent year, Law No. 96 was issued in 2015 to modify some articles in the corporate income tax (CIT) law. The practical application of some of the new concepts in the tax law has been clarified with the issuance of a set of executive regulations.

 

The 2011 revolution in Egypt led to a flurry of new private entrants in the print media and TV markets, with many of them seeking to compete with public broadcasters and long-established traditional print titles for market share. The revolution was also a catalyst for changing viewing and reading habits. With a large youth population, an...

 

In mid-March 2015 Mostafa Madbouly, Egypt’s Minister of Housing, Utilities and Urban Development (MHUUD), announced a plan to build a new capital city to replace the country’s current capital, Cairo. The project, which was introduced at an investment conference in the Red Sea resort town Sharm El Sheikh, is expected to be immense. The...

 

Benefitting from rising disposable incomes, a large, young consumer base, and a gradual return to political and economic stability, Egypt’s retail real estate market showed impressive expansion in 2015, with rental rates rising and vacancy rates falling even as the supply of formal, high-end retail supply increases. Foreign investors have...

 

With unemployment remaining high – the IMF has predicted the unemployment rate to rise from 13.6% in 2014 to 13.9% in 2015 – there is a pressing need to tackle the issue and address Egypt’s skills gap. Developed under the Ministry of Education (MoE), the Technical Education Strategy 2011/12 to 2016/17 recognises the need to improve technical...

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